Transalational AI Center Day 2025 Presentation
ISU Pappajohn Center for Entrepreneurship's Cystarters program Presentation
Dataset Features
Expert validation
Mean Absolute Error Between Expert and LLM Scores (Scale of 5)
Results
Key Takeaways from our study
BibTeX
@article{jayashankar2025impact,
author = {Jayashankar, Priyanka and Roy, Tirtho and Chattopadhyay, Souradeep and Arshad, Muhammad A. and Sarkar, Soumik},
title = {The impact of market orientation and brand storytelling on Shark Tank evaluations -- a B2B and large language modeling perspective},
journal = {Journal of Business \& Industrial Marketing},
volume = {40},
number = {1},
pages = {265--280},
year = {2025},
publisher = {Emerald Publishing Limited},
doi = {10.1108/JBIM-10-2024-0811},
url = {https://doi.org/10.1108/JBIM-10-2024-0811}
} 
